Alice Hardy, Founder & Copywriter

When I was four, I wrote my first story – The Tales of Bunny and Bee. Accompanied by felt tip illustrations, it told the story of, you guessed it, a bunny rabbit and a bee.
I’ve come quite a long way since then, but my passion for story-telling remains.
Every person and business has a story to tell their clients, however, not everyone finds it easy or enjoyable.
That’s where Penultimate comes in.
I created Penultimate to help non-writers (and writers who could do with an editor’s eye) create compelling, effective content.
Good copy isn’t just ‘words’. It’s a reflection of who you are as a business. It builds awareness of your brand, develops trust and spurs your reader to take action.
I love working with professionals and businesses to capture their audience’s attention and meet their strategic and creative goals.
So if you are feeling lost for words, or your current words are lacking spark, allow me to help you find them. You can reach me via alice@penultimate.co.nz or (+33) 6 69 55 64 39.